Corporate Image

A strong identity strengthens your brand, becoming recognizable to the target audience. It’s advisable to begin with the creation of a logo or company brand since the development of the identity will depend on them. The logo will be present in all the pieces that form the corporate identity system.

 

Your company’s corporate identity can be formed by many of the pieces that form a communicational style: logo, letterhead, business cards, folder, inserts, envelope, etc.

 

The corporate identity must symbolize the company’s ethic and attitudes, so that those who work for the company share the same spirit and communicate the identity to those related with it. The corporate identity must also remark the difference between the company and its product and services with the ones offered by the competition. Today the corporate identity is a first-rate strategic tool.

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